2010.9.28 Shanghai New Product Release Conference

28th September 2010 afternoon, GRAT.UNIC held a grand New Product Release 2010 at Shanghai No. 50 Moganshan Road 7 Art Center. Specially invite the Hong Kong famous star Mr. Wallace Chung to help out and witness the available of brand new GRAT.UNIC. More than 20 national media come to the site to notice the GRAT.UNIC 2011SS fashion trend. The famous movie star Wallace Chung unique personality full compliance the GRAT.UNIC health, sunshine and vitality character.

GRAT.UNIC品牌尽显了健康、纯洁、乐观的品牌性格,充分体现其追求自由、追求完美的都市精神。优化推出国际性生活化內衣和休闲男女服饰品牌,针对追求时尚活力的都市消费群。它坚持环保、自然理念,溶入欧洲流行元素,简洁设计,细致工艺,使顾客们穿搭不但简约自然,并可突显个人生活品味。

GRAT.UNIC主要针对于中高端市场,其消费群注重产品内涵、关注产品自身文化特色,大多青睬具有舒适质感,永恒时尚,容易混搭的产品。依据市场定位特点,以及GRAT.UNIC自身的品牌文化作互相结合。

GRAT.UNIC为新加坡上市企业格来德集团(证券代码:I5H)旗下品牌。该集团已发展成为科工贸为一体、拥有自主针织品牌和掌握先进针织品工艺的现代化企业,并通过与海外客户的业务交流,及时、准确把握最新欧洲时装潮流。

今年九月,GRAT.UNIC首家全新终端“生活馆”形象于上海开张。GRAT.UNIC专卖店展示国际化、家居休闲生活体验和家的舒适氛围。